Brian Keene - "Keener"

Founder and Owner of iWire

Brian has been interested in electronics and cars since a young age. It was only fitting that at 18, upon graduating high school, he began working on cars while attending college. He started working with wires and found he had a knack for it.

In 2008, after years of experience within the car industry, he decided to open a wiring company focused on good service and transparency - iWire. Originally starting in his garage, Brian worked tirelessly to build his business and engineer a better wiring product. Now he has a shop of his own and staff to help facilitate his dream.

Over the years Brian's knowledge and passion for the specialty has continued to grow. Today he continues to work with customers, cars, and wiring always pursuing new ways to make a better wiring harness and maintain iWire's famed high standard of service.

Brian's Worst Nightmare : "Packing peanuts are the scurge of the universe. They should be illegal! "

Brian's Daily Driver: 98 Impreza 2.5 RS with 3.6 H6, Zeal coil overs, 5 x 114.3 hubs with Brembo brakes, V6 STi wing, STi sports bumper, Prodrive GC-05 wheels, MRT hood scoop, and V7 seats.

Whitney K.

Vice President

Started in 2015

Whitney’s first passion is cooking but after dating Brian, eventually getting married, and pulled into the now family business, she’s discovered her love of Subarus. “It’s really fun to see how Subarus bring so many different types of people together. Subaru people just have so much passion about their car.” While she probably won’t be turbo charging a Subaru of her own, she’s happy to continue helping customers build the cars of their dreams.

Whitney's Favorite Saying: "I'll be over here with the dog."

Sam N.

Subaru Adapter Engineer

Started in 2020

Sam was first interested in cars when he was 16 and his dad gifted him a flat blue 67 Mustang. He was in football at the time but when he made it to varsity his dad helped him rebuild the engine, “The new engine made it a bit dangerous to drive but it was fun.”

He realized he enjoyed wiring and electronics when he was doing some lighting work at his house. He became a certified electrician and later went back to school for his engineering degree. When he’s not designing products or fighting 3D printers at iWire he enjoys working on his car and playing the drums, especially heavy music with lots of double bass.

Sam's Daily Driver: 2015 Nissan Sentra (reluctantly) with federal 595 tires and looking for a 02-07 WRX (definitely iWire’s fault LOL).

Josh H.

Subaru Adapter Manufacturer

Started in 2020

Josh started tinkering with things at a young age. He liked to take toys apart and try to improve them like adding a bigger battery to his Nerf gun. At the age of 14 he was allowed to drive around the block in his dad's E36 which is what started his passion for cars, especially BMW's. From there he got into racing, he first started with go carts and now goes to track days. When he's not wiring up harness merges at iWire he likes to go to motocross events and snowboard.

Daily Driver: 1999 BMW E36 M3 with a built engine, roll cage, and Bilstein PSS9 suspension among many other mods.

Josh's Favorite Saying: "It's always fine."

Jared S.

Subaru Wiring Technician

Started in 2023

When Jared was around 7 years old and driving home from his Grandma’s house he heard a car going by and it sounded so cool, his interest was piqued. He started working on all things mechanical including a jet ski, motorcycles, and taking apart his toys to see how things worked. The satisfaction of getting broken things to run again made him want to learn more and continue working with vehicles which brought him to iWire. His favorite part of iWire is the unique opportunity to learn about the spaghetti monster in our cars called "The Wire Harness". During his free time he enjoys off roading, riding BMX bikes and motorcycles, and spending time with friends in nature camping and hitting the trails.

Daily Drivers: 2019 Crosstrek names Moana with rear control arms, Cusco rear diff, Billstein rear shocks, Kartboy short shifter, stage series fog lights, Dyodynamics light bar, a custom-make roof rack made by himself, and lots of stickers. (He also has some project cars including a 2016 Suzuki GSXR motorcycle named Lana, 1990 Mazda RX7 named Azula, and 1989 Nissan Hardbody Truck which was turned into a Jurassic Park inspired jeep.)

Tom W.

Order Management Specialist

Started in 2023

Tom’s first love may not be tinkering with cars, but he enjoys working with the team at iWire. His favorite part is seeing how our products help customers get their car back on the road. One of his hidden talents is playing the French horn which he’s played for over 10 years with wind ensembles and symphonies. When he’s not packing orders or tackling customer issues Tom enjoys watching Angel’s baseball, eating cheeseburgers, and video games like Halo, Red Dead 2, and Last of Us.

Daily Driver: An “aggressively stock” 2012 Electric Toyota Rav4

Brandon B.

Customer support Specialist

Started in 2024

Brandon is a true car and Subaru enthusiast. His parents both liked cars while he was growing up and in high school when he first saw the 2.5 RS at the dealership, he knew he had to have one. The RS was a bit out of his budget at the time but in the last 10 years he’s now purchased 4 Subarus which he still has three of. He was drawn to iWire not only because of his passion for Subarus but also because he likes how iWire’s products provide solutions to customer’s problems. As our customer support representative, he is on the front lines answering questions and coming up with how iWire can help. When he’s not at work or tinkering with his cars he spends a lot of time with his family including his wife and two children.

Daily Driver: 2014 Toyota Tundra with coil overs, suspension, and controls arms to make it a very mild pre runner setup even though it’s mostly used as a family hauler.

Works in Progress: 1999 Impreza Coupe, 2000 Impreza Coupe, and a 2006 STi

Bob F.

Stripping Operations

Started in 2012

Bob's Favorite Saying: "It's in my contract."


LeeLoo - "Loo"

VP of Shop Morale - Born 2013

Leeloo's Favorite Part of iWire: "Bark! Bark!"



VP of Shop Morale - Born 2021

Stanley's Favorite Part of iWire: Trying to eat the trash.